Wednesday, 28 September 2011

Truly inspiring Nimbus conference

I am naturally sceptical about the motives of companies and corporate messaging. But after the Nimbus conference http://www.inspiring-performance.com/ I feel uplifted and full of new ideas.

Things I learnt:

Astroturfing: Fake twitter accounts being created to automatically reply to certain tweets and so creating the illusion of a grass root movement.

Gamification: the use of game design techniques and mechanics to solve problems and engage audiences http://en.wikipedia.org/wiki/Gamification

Quagmire: a nice word for a difficult or precarious situation

I started writing this post from the tube on the way back from The Brewery http://www.thebrewery.co.uk/. The venue was fantastic, with wooden beams and free wi-wi. My first attempt at tweeting was at the conference, and I am giddy with excitement about it.

Nimbus ruled the tweet arena #ip11, but then it was easy as not many attendees were tweeting. There were lots of gushing tweets from employees, mostly justified though.

When Naturally 7 (are on YouTube) came on stage I became aware how white the conference actually was. I guess it is a reflection of skin colour and power relationships in London.

Nimbus truly embraced new (or not so new?) technology. I almost didn't need any paper with my iPad. The agenda and map were online, people were tweeting snippets from the presentations as well as mind maps. Just the feedback form was on paper. They should have tweeted it!

In the morning of the second day we were shown an awesome video about the first day and the late night party. Someone at Nimbus must have had a long day.

Staff seem to be genuinely passionate about Nimbus the company and the product. Lucky Tibco who acquired it.

The presentations of Ian Gotts and Craig Willis were sending shivers down my spine. How do they get to be so nimble at presenting?

All in all - WOW.



- Posted using BlogPress from my iPad

2 comments:

  1. Thanks for your warm words of encouragement. All video was filmed, produced and edited by http://www.create4.tv/ and yes it was a late night. Once they stopped videoing Naturally 7 - it was straight down to editing the conference recap video - which you can watch here - www.inspiring-performance.com Dedication! I think they got to bed at 5am!

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  2. I see, the credits go to create4.tv for capturing the atmosphere of the day then. Their videos had the feel of a preview to a James Bond movie.

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